The new way to rank the web

Looks like Jay Meattle over at Compete's blog has been watching his trackbacks. Just a couple days after using his data to make my case for how widgets and ajax will lead to a shake-up in web hierarchy to measuring by time, he posted a great follow-up piece.




This is absolutely the kind of graph that could be driving the industry in a couple years. Pogo gets three times the attention share of YouTube. WOW, even more than I thought. And let's not forget that Yahoo's #2 position is at least partly because of their very dominant position as the #1 casual games website (their #1 position in webmail doesn't hurt either).

Two big shocks were the inclusion of Neopets and the exclusion of Runescape. While everyone in the "advanced casual" crowd talks a lot more about Habbo Hotel, GAIA and Club Penguin - it looks like Neopets is still attracting the most attention. This, despite the fact that Neopets is now seven years old. For me, this does some damage to the argument by naysayers of Myspace that claim their demographic audience is too transitory.

As for Runescape, I am curious if the playing time in Runescape is not being properly computed because it is Java and launches in a separate browser window. If so, that could hurt any startup who uses Java in this fashion (which is really not many folks I can think of except some games like Runescape and Puzzle Pirates).

As it is, the only "startups" left on this list are Facebook, Craigslist, and adultfriendfinder. Maybe Facebook turning down that $1b offer wasn't such a bad idea after all.

(thx Andrew @ Gong Show)
Technorati Tags: youtube, pogo, attention, popularity, startups, measuring, games

Comments

[Jay]

Nabeel,

I most certainly watch my trackbacks closely :) Glad you liked the post.

Cheers,
Jay

[Andrew Parker]

Beautiful blog design. Glad to read a more thorough analysis of the advanced-casual gaming space. Great stuff. Thanks for the link love.